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Incentive: Merchandise
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Innovation in Promotional Products Honored
May 09, 2008
By Alex Palmer

The Specialty Advertising Association of Greater New York awarded their Diamond Awards at their April General Meeting. Introduced in 1999 to recognize and further stimulate high levels of imagination for selling promotional products, the awards were this year awarded to six SAAGNY Distributor members:

• Consumer Promotion Program Under $10: Deborah S. Beza, ADvantage Promotions (program for University at Albany Office of Parking and Mass Transit Services)

• Consumer Promotion Program Over $10: Gene Bozzo, Business to Business Promotions, Inc. (program for Ross American University of Antigua College of Medicine)

• Non-profit Under $10: Maria Nozik, Logo Concepts LLC (Centennial Inn campaign)

• Non-profit Over $10: Gene Bozzo (program for Ross University)

• Trade Show Traffic Builder Program Under $10: Roseanne Stolze, Bradley Marketing Group (Bradley's annual end user show)

• Business to Business/Direct Mail Program Under $10: Robert Schwarz, Ad Source Marketing Inc. (entry in collaboration with Harrison Edward PR & Marketing)


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